People say that green may be the new black. But don’t for just a moment feel that finding color inspiration in general starts and ends with all the color green! Becoming environmentally friendly definitely holds great potential, especially when considering how far this movement can go towards protecting nature and all of its beauty. But the degree which color may be inspired by nature extends well beyond shades of green.
It’s diversity makes nature a continuous way to obtain inspiration for first time ideas and methods to choosing color. Stop and think for a second from the sheer variety of natural landscapes which one can find all over this world. Plateaus, valleys, cliffs, oceans, rivers, lakes, brooks, deserts, volcanic islands, botanical gardens, amusement parks, national and state parks, pastures, even a visit to the local farmer’s market are places with colors inspired naturally.
Usually nature’s hues don’t shock or invigorate. Instead, colors inspired by nature are comfy, inviting, and pleasing towards the eye. Subconsciously, we expect naturally-occurring color combinations being this way because we’re accustomed to seeing those colors together either naturally or when using the Pantone Formula Guide Solid Coated. Think earth tone browns and shades of blue that remind us in the earth and sky.
Stretch your imagination and target the way color combinations present in nature change together with the changing seasons. Picture an eco-friendly tree-covered mountain range that becomes brilliant yet warm hues of gold, orange, and red during autumn. Or imagine a gently rolling hill overflowing with multi-colored wildflowers that turns 79dexrpky a satiny mound of snowy white through the winter time.
Now take that same rolling hill full of flowers and imagine how it changes not from season to season, but day by day. Picture in your thoughts those vivid floral colors awash in shades of gray being a fierce thunderstorm approaches. Discover how even day-to-day alterations in the climate can trigger new bursts of color inspiration?
The next time you’re attempting to find the perfect color combination to your fashion or graphic designs, a client’s brand, or for the launch of your new product that offers to save the earth, let nature inspire you. It’s everywhere you gaze even when you’re placed in the midst a concrete jungle. Once you’ve discovered that perfect nature-inspired scene, matching those colors is not difficult utilizing your Pantone color system!